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Australia’s corporate regulator ASIC spends more than $100,000 on new font and branding

Australia’s embattled corporate industry watchdog spent about $100,000 on a new font and branding tweaks.

Australia’s corporate regulator ASIC spends more than $100,000 on new font and branding
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Australia’s corporate regulator ASIC spends more than $100,000 on new font and branding

The Australian Securities and Investments Commission (ASIC) told designers it wanted to be seen as "respected" and having its "finger on the pulse".

Read more at the ABC.

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