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Businesses are often overconfident in their ability to manage customer returns, new research from 16,000 respondents suggests, with many well-meaning firms falling well short of customer expectations around returns, deliveries and service.
Just a day after it was revealed that both Target and Big W had faced ACCC intervention over their customer returns policies, technology company Oracle unveiled the results of its global research it had conducted to coincide with its Retail Industry Forum in Spain.
Read more at MyBusiness.
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