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Where is your next client coming from?

55 per cent of accounting and financial services firms allocate some form of marketing budget per year, yet 1 in 10 firms don’t know where their new business enquiries come from

Where is your next client coming from?
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Most individuals would never board a plane without knowing where they were going, nor would they give up their time or money without knowing what they were getting in return.

Read the full article on Accountancy Age.

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